Skin Myths and Beliefs Brought to Light with Kojiesan

One of the first questions we asked Tricia Gregorio, Kojie San Marketing Head, when she sat down on our table at the tete-a-tete they hosted at La Creperie in Makati was, "How come Kojiesan soap melts so fast?"

Writer and journalist Dinna Chan Vasquez proceeded to share that she would cut up her Kojiesan soap, so that it won't go to waste, which is actually is a very smart thing to do.

According to Tricia, the reason why Kojiesan melts so fast is because it is composed of 90% coconut oil. Which was an eye opener for me. Instead of focusing on how it melts so fast, I now realized how truly good it is for my skin. 

This fact alone is proof as to why Kojiesan is the best selling natural based lightening soap in the market today. 90% coconut oil in a bar + Kojic Acid, it can't get better than that.

Kojiesan invited dermatologist Dr. Lindsay Torralba and celebrity makeup artist RB Chanco to dispel skin myths and share tips on how we can all have great skin

Dermatologist Dr. Lindsay Torralba highlighted the fact that Kojic Acid in Kojiesan products is a safe and natural alternative to other skin lightening products in the market today.

She compared it to the natural lightening properties of papaya and glutathione, and I'm sharing highlights with you here:

Benefits of Kojic Acid:
- brightens complexion, removes pigmentation, melasma, age spots, acne scars, sun spots, etc.
- with prolonged use, the skin will continue to lighten until desired
- longer shelf life because kojic acid resists oxidation and spoilage

Benefits of Papaya:
- lightens dark and tanned skin
- irons wrinkled skin
- exfoliates dead skin cells
- repairs damaged skin

Benefits of Glutathione:
- clears the body of free radicals
- detoxifies your body to boost the immune system
- skin whitening

Meanwhile, of all the myths that makeup artist RB Chanco dispelled, what left an impression on me was her philosophy that "The secret to beautiful makeup is beautiful skin." Many girls think makeup is meant to camouflage bad skin, but the reality is, no foundation or airbrushing can compete with great skin underneath. Think about it.

The event also unveiled the new Kojiesan campaign that now airs on television. More than highlighting Kojiesan and what it can do for your skin, I loved how they didn't see any need for famous faces, the message being, with Kojiesan, you are the It Girl. 

To get into the Kojiesan skin care regimen, here's a run down of the products you will need to add to their best selling Kojiesan Skin Lightening Soap in your skincare arsenal:

- Rejuvenate with Kojiesan Cleanser + Toner, equipped with Ginseng Extract and Rosehip Oil to revive tired skin, ridding the skin of excessive oils while repairing skin damage; 

- brighten with Kojiesan Face Lightening Cream, a combination of natural extracts and high-grade Kojic Acid to lighten as it nourishes, restoring skin suppleness for a healthy, rosy look; 

- lighten with Kojiesan Body Lightening Lotion with advanced formula of Kojic Acid and Rosehip Oil - to whiten skin as it heals - and Collagen + Vitamin E to increase youthfulness and improve skin health.

I've tried this line myself and I say it's a BUY! If you would like to read my review on all four Kojiesan products, click HERE.

ABOUT THE COMPANY 

Beauty Elements Ventures, Inc. is a personal care company with a wide range of products for men and women established in 2007. It is the first to introduce Kojic Acid soap in the Philippine market, supplying kojic acid soaps to dermatologists who prescribed the product to patients with skin pigmentation and darkening problems. With a growing end-user base, BEVI launched the original kojic acid soap formulated the traditional Japanese way but made it even better by adding high grade virgin coconut oil in the mix. 

It’s brand Kojiesan soon became a household name in the skin-lightening category that has since launched a complete Kojiesan Skincare System and garnered consumer recognitions. 

• Product line includes anti-aging, acne treatment, men’s skincare, cellulite control, fragrances and sunblock. 

• Recognised by Watsons Health & Beauty Awards as Bath Soap Brand of the Year for five consecutive years. 

• Consumer “SM Top Choice” Awardee 

• The first and only brand of Kojic Acid Soap with high-grade virgin coconut oil in Indonesia for skin treatment

MFO's Verdict On: Kojiesan Skin Lightening Range

I first told you about Kojiesan in an earlier post, when I got to try the products first hand. While I am fair skinned to start with and I have no plans of getting any more lighter than I am now, my main goal really was to just even out my skin tone, given that it's summer and I've been out under the sun a lot, making some parts of me fair, and the parts exposed to the sun a tad bit darker. 

Here I am 3 weeks later with a better verdict on Kojiesan's Skin Lightening lineup. Here goes!

The Product: Kojiesan Skin Lightening Line

Product Origin: Kojic acid is a fine, white powdery substance composed of tiny crystals — the by-product of the fermentation process for sake. Kojic acid is a natural acid that is primarily used for lightening skin pigmentation. It is an effective, safer alternative to hydroquinone. This wonder product is the exact same ingredient found in all 4 of Kojiesan's skin whitening range.

The Promise: 

Kojiesan Skin Lightening Soap for whitening contains high-grade Kojic Acid that prevents melanin production for lighter, clearer skin. It effectively diminishes dark spots, freckles, acne, plus stretch marks and unevenness.

Kojiesan Cleanser + Toner is equipped with Ginseng Extract and Rosehip Oil to revive tired skin. It rids skin of excessive oil while repairing damage.

Kojiesan Face Lightening Cream is made from a combination of natural extracts plus high-grade Kojic Acid that lightens as it nourishes the skin. It restores skin suppleness for a healthy, rosy look. 

Kojiesan Body Lightening Lotion has an advanced formulation of Kojic Acid plus Rosehip Oil that whitens skin as it heals. It is made for faster absorption to lighten skin in less time and has Collagen + Vitamin E to increase youthfulness and skin health.

Put to the Test:

This is my second bar of Kojiesan Kojic Acid soap, and I love it enough to buy after I used up my sample. I still enjoy its tart, fruity scent. I suggest you let it sit a bit on your skin for a couple of minutes before rinsing. It does have a mild stinging effect, but that's just a little bit of inconvenience that I can work with.

What I really want to work on lightening are my elbows and knees. They're still not the same shade as the rest of my extremities, but they've lightened. Of course, I can't expect results from the Body Lightening Lotion in 3 weeks. Will keep on using until I get the desired effect. They do soften the skin though, and I also like the scent.

I don't use this all over my face, but only on parts that need evening out, like my forehead, tops of my cheeks and neck. Also use it as a base for my elbows and knees. Love that it's mild and delicately scented.

I use this on my neck and batok, rather than my face actually. I find that these are the parts that are most neglected and need equal care and attention. Just take a look at that grime I've scrubbed off my neck and nape at noontime. I haven't even been out of the house yet!

Passing the Verdict: I can confirm that this is a good buy. The fact that its whitening properties come from a natural acid, and not some chemical from a lab is a plus for starters. The scent is pleasant. Add to that the reasonable price points, this is clearly a winner.

Practical Tip: Use the cleanser + toner on your batok! It's the part where we often forget to exfoliate and scrub clean.

Price: 

Kojiesan Skin Lightening Soap for whitening 135g, Php68
Kojiesan Cleanser + Toner 100 ml, Php75
Kojiesan Face Lightening Cream 30g, Php120
Kojiesan Body Lightening Lotion 200ml, Php262

Point of Sale: Kojiesan is available at leading supermarkets, drug stores and sari-sari stores nationwide.

Do you have a Kojiesan lightening story? Share your experience at Kojiesan's social media accounts on Facebook at KojiesanPH and Instagram @kojiesanph and hash tagging #KojieSan and #BringYourSkinToLight.

Bring Your Skin to Light with Kojiesan

My dermatologist, Dr. Yanee Santos once told me during a consultation that my skin type doesn't tan. I just burn. So when we head out to sea, I need to wear a hat, pile on the sunblock, wear a rash guard. But then, I expose my legs. Hello, I am not wearing a scuba outfit to stay at the shore and build sand castles with the kids no.

And so it happens time and again. We go to the beach, and I come back, without a tan. Worse, I end up with an uneven skin tone. My face partly splotchy from the sun, my body still fair, but my legs, some kind of weird color that is not a tan, but still a shade darker than my usual complexion. Then of course, I have those flip flop lines on my feet. In short, not a pretty sight.

I got to try Kojiesan's Skin Lightening range, just to fast track my skin lightening and even-ing process, and I'm happy to share, I got good results. Best news yet, it won't cost you a fortune!

I first heard of Kojiesan from Dada and his friends who are in the distribution business. More than a soap that has become the #1 Kojic soap in the country, it has a very inspiring business story behind it. But that story is worthy of another blog post altogether. I am so in awe of the owner, I want to meet her personally.

What you ought to know for now is that in less than 10 years, Kojiesan Lightening Soap with Kojic Acid, the flagship product to Beauty Elements Ventures, Inc. (BEVI) became so popular, it gained such a huge mass following of users turned believers.

If you're wondering what Kojic Acid is, it was discovered in Japan. It is a by-product of Koji or Malted Rice used in the production of rice wine. In cosmetics, it is known for its remarkable whitening effect and antioxidant properties. This wonder product is the exact same ingredient found in all 4 of Kojie San's skin whitening range.

Kojie San Skin Lightening Soap for whitening (135g, Php68). The soap contains high-grade Kojic Acid that prevents melanin production for lighter, clearer skin. It effectively diminishes dark spots, freckles, acne, plus stretch marks and unevenness

Kojie San Cleanser + Toner  (100 ml, Php75) is equipped with Ginseng Extract and Rosehip Oil to revive tired skin. It rids skin of excessive oil while repairing damage.

Kojiesan Face Lightening Cream  (30g, Php120) is made from a combination of natural extracts plus high-grade Kojic Acid that lightens as it nourishes the skin. It restores skin suppleness for a healthy, rosy look.

Kojiesan Body Lightening Lotion (200ml, Php262) has an advanced formulation of Kojic Acid plus Rosehip Oil that whitens skin as it heals. It is made for faster absorption to lighten skin in less time and has Collagen + Vitamin E to increase youthfulness and skin health.

My verdict? I usually find supermarket and drugstore brands too harsh in terms of scent and its effect on skin sensitivity, but I had no issues on that with any of these 4 Kojiesan products. I liked the tart, fruity scent of the Skin Lightening Soap, and for a whitening soap, it did not dry my skin at all. The Cleanser + Toner, let me tell you, is amazing. It has a clean, minty after feel, and does not leave skin feeling tight after use. The Face Lightening Cream is light and non-greasy, while also doubling as a moisturiser. I haven't used it long enough to see if it will lighten my freckles, so let's see. I put it on my elbows and knees as well, which I still layer with the Body Lightening Lotion. It smooths on like butter without the slippery feel. These two moisturizers smell really nice too, not overpowering at all. Best of all, they really do lighten! I've only used the products for barely a month, but I've already seen their skin lightening effects.

Whether you want to even out the skin tone of your face, get rid of peklat on your legs, or pimple blemishes on your back, whether you are chinita, morena or tisay, all that can be achieved with continuous use of the Kojie San Skin Lightening range.

Who is the Kojiesan IT girl? You need to see IT for yourself! Bring your skin to light with the country's No. Kojic Acid soap

Kojiesan is available at leading supermarkets, drug stores and sari-sari stores nationwide.

Do you have a Kojiesan lightening story? Share your experience at Kojiesan's social media accounts on Facebook https://www.facebook.com/KojiesanPH and Instagram  @kojiesanph and hash tagging #KojieSan and #BringYourSkinToLight.