Make Your Own Havaianas 2013

I've been out of the Manila scene for years that I have never ever been to a Make Your Own Havaianas event ever. Ever, ever.

I would see MYOH in photos and read about it in the papers and in blogs. My friend Conci is a fanatic. She goes and lines up practically each year. But I'd be like, I love Havaianas but I do not love those lines and I am not a big fan of squeezing into a crowd. I'm happy with my factory-made Havaianas.

But then! My friend Janice aka Mommy Mundo invited me and the rest of the SoMoms to the media  launch yesterday, and that's when I realized what the craziness is all about.

Me with Jackie, Kris, Jenny, Cai and Jen - nakikiuso ang mga nanay, photo courtesy of @havaianasphils

First, there's the limited edition pair that's only available to buy during the MYOH days.

Each year, Make Your Own Havaianas features a commemorative pair that best visualizes the theme for the year. This year’s theme is “Imagination” and it also happens to be the first-ever collaboration with a Filipino Illustrator and Havaianatico, Dan Matutina, who is renowned for his unique visual mix of handmade and digital, clean and dirty, and old and modern aesthetics.’

“Dan Matutina + Havaianas” is the first glow-in-the-dark MYOH commemorative pair with carbon blue sole and shows two spacemen with space markers connecting the stars to form images— representing how Havaianas invites each and everyone to let loose their creativity brought about by their boundless imagination.

Here's how the glow in the dark Havaianas look like. Eeeez for realz!

Incidentally, when we entered Rockwell Tent, guess what I saw? The Havaianas hot air balloon, with the balloon made entirely out of slippers...

Berry was just inside a few weeks ago, heehee:

We had walked past it on our way to Serendra and she begged to go back to High Street just so she could have a picture inside it. Cute!

Now back to MYOH. 

The next reason is the energy! OMG. It's so fun! From the time you fill out your MYOH form to the actual moment when the Havaianas kid goes and looks for your soles, strap and pins, its exciting ha.

Then when they start putting in the straps...

Punching in the pins...

To seeing your actual slippers all done, just the way you imagined. It's quite a thrill!

So take your imagination to greater heights this summer at Make Your Own Havaianas 2013. Experience the summer vibe that never goes out style with the world’s favorite rubber flip-flops brand. Take part in the Havaianas story on May 2 to 5, 2013 at the Rockwell Tent!

I'm going back and hope to see you there! For more details visit:

Facebook: www.facebook.com/HavaianasPhilippines
Twitter: www.twitter.com/HavaianasPhils
Instagram: www.instagram.com/HavaianasPhils

PS - Incidentally, you get 10% OFF plus pay using your points or miles when you Make Your Own Havaianas when you use your Citibank card!

Design a Smile with Havaianas

Do you have an artistic child in the family? Here's your chance to see your talented little artist's design in Havainas flip-flops! Come to the Havaianas Design a Smile booth at the upcoming Mommy Mundo Bazaar on November 24-25 at the Rockwell Tent. For more details, read on!

When was the last time you made someone else smile? That is the question Havaianas asks you as it launches the Havaianas Design a Smile 2, a flip-flops design contest for the benefit of Operation Smile Philippines.

First launched in 2010, Havaianas Design a Smile gives children the chance to show their artistic talents by designing the next Havaianas Smile pair – a special design which will be produced into an actual Havaianas pair, with a percentage of the sales to be donated to Operation Smile Philippines, a non-profit organization which provides life-changing surgeries to children with cleft lips and cleft palates. The initial run generated more than 2,000 entries and raised more than PHP 100,000 from donations alone during this period.

“Havaianas believes that summer is a state of mind and can be lived every day of the year whenever you adopt a happy and carefree attitude,“ shares Anne Gonzalez, Managing Director of Havaianas Philippines. “And nowhere else is that more evident than in children. With Havaianas Design a Smile, we hope to generate funds and awareness to support Operation Smile in our shared mission to spread smiles all over the world.”

This November to January, Havaianas Design a Smile 2 is back, with the theme “Paying it Forward: Kids Helping Kids.” Beginning November 24th, artistically inclined kids can join Havaianas Design a Smile by submitting their designs illustrating their answer to the question “What will you do to make other people smile?” at the following partner events: Bonifacio Global City Passion Fest at Bonifacio High Street from November 23 to 25, and at the Mommy Mundo Bazaar at the Rockwell Tent from November 24 to 25. Winners will receive exciting prizes from Havaianas, bobble, Pininho, Hobbes and Landes, McDonald’s, and Sony. The grand prize winner will also have his or her design produced as part of the Havaianas 2014 Collection as the Havaianas Smile pair, with a percentage of the sales from which will help fund the operations of Operation Smile.

“The response from our initial run was overwhelming,” says Ammiel de Leon, Group Director, “this year, we hope to enrich our partnership with Operation Smile even more and involve more people all over the Philippines in Havaianas and Operation Smile’s advocacy to give children their smiles.”

Havaianas Design a Smile 2 kicks off at the Bonifacio Global City Passion Fest at Bonifacio High Street, Fort Bonifacio Global City, Taguig from November 23 to 25, and at the Mommy Mundo Bazaar at the Rockwell Tent, Rockwell PowerPlant Mall, Makati City from November 24 to 25. Like the Havaianas Philippines Official Facebook page at www.facebook.com/havaianasphilippines/ to find out other events that the Havaianas Design a Smile 2 booth will be visiting.