Eye Society Eyewear 2013 Presentation

Branded Lifestyle Inc's most recent eyewear presentation was pretty special this season. 

For one, it was held at Eye Society, easily THE place to go to if you need to go for vision testing, pick up a new pair of frames, or browse through their collection of luxe eyeglasses and sunnies. 

Which is exactly what I did with my equally eyewear crazed friends Karrots and Jackie.

Char Siason of BLI and her team walked us through the collection, arranged into four trend themes.

First up was Printed Matters, which as you can guess, was all about printed and textured frames.

We had fun with this bunch. Playful, colorful and definitely not typical.

Tory Burch graphic print sunnies

Dolce & Gabbana lace sunnies

trying on the lace Dolce & Gabbana sunnies on for size, Jackie & Tita K in tortoise shell frames

more Tory Burch graphic print sunnies

Dolce & Gabbana Stripes

Stripes matched my outfit!

High Tea is very feminine & girly.

The highlight of the collection being Dolce&Gabbana's Flower sunnies with resin-molded flowers screwed onto the temples.

Zee how gorge? Like I said, it's screwed on so these won't fall off. Unless your five year old plucks them out deliberately. Ahihi.

Ahhhh, Black is Back. But did it ever go away?

Those Prada Baroque sunnies that sold like hotcakes? Reincarnated this season as Mimimal Baroque, with eyeglass frames in this shape.

Geo Future was an unexpected fave! I've always thought I was into the classics...

But I found myself spending a lot of time trying on the frames here. I particularly liked the Prada Poeme sunnies.

So runway and conceptual! Like my eyebrows sprouted flowers. Well, I ended up getting the Prada Poeme in black. Because once you go black...it will go with most of your outfits, divah?

Plus, you've got to check out the Miu Miu Rasoir. It's like a razor blade cut through the bottom part of the frame, hence Rasoir.   As Ronn Wong of BLI says, its a fancy word for razor. Razor...Razoir... Rasoir!

And btw, Rasoir is Riri approved!

Look for these frames and sunnies at Eye Society, LS Pascual, Sarabia Optical, Adora and The SM Store.

Eye Society Avant Building

48 Jupiter Street cor Mars Sts

Bel-Air Village, Makati

Eye Society SM Aura Premier

3/F SM Aura Premier Mall

Bonifacio Global City, Taguig

Eye Society 32nd & 5th Bldg

32nd & Fifth Avenue

Bonifacio Global City, Taguig

Summer Sunnies 2013: Dolce & Gabbana

Do you know what D in D&G stands for? It's for Donya. Yes, "Donya". Because these D&G Sicilian Baroque sunnies are just so "Donya". I love the ornate relief design of gilded roses and unfurling foliage on sunglasses - it's like jewelry and sunnies rolled into one:

twine of roses and foliage in baroque style on the front...

...and on the temples

There's a less elaborate design, without the roses on the front. It's less "in your face", but just as gorgeous.

What I noticed from this season's collection of sunnies at BLI, and this is across all brands, is the focus on details. Little details that may or may not be instantly noticeable, but make a pair of sunnies special. Like the chain link detail on the temples of this pair...

Or the ubiquitous D&G logo on this one...

These D&G sunnies are available at LS Pascual Optical Rockwell and Shangri-la, Almeda Shangri-la, Almeda Shangri-la, Sarabia Rockwell and Adora.

Wait for more of my posts on the hottest shades of summer from BLI. In the meantime, for updates, follow LuxuryEyewearPH on Twitter and Instagram and Like them on Facebook!

Branded Lifestyle Inc. (BLI) is the distributor of luxury & fashion eyewear in the Philippines.  Brands in their portfolio include Coach, Tory Burch, Polo Ralph Lauren, Burberry, Dolce & Gabbana, Miu Miu, Prada, Versace, Paul Smith, Oliver Peoples, Bvlgari and Tiffany & Co.

Say it with Sunnies

A couple of weeks ago, Eileen Marquez of BLI invited me again into their showroom so I can take a look at their Spring/Summer 2012 Collection of sunglasses and lenses from luxury eyewear brands like Prada, Bulgari, Tiffany & Co. and Dolce & Gabbana. 

Last time, the Prada Baroque sunnies caught my eye, and this season, I am loving the whimsical frames from Dolce & Gabbana! Although actually, there's a great mix of sunnies to suit every personality this season.

Here's a taste of what to you'll see at Adora in Greenbelt and LS Pascual Optical in Rockwell & Shangri-la Mall when you drop by these days:

European playboy sunnies from Dolce & Gabbana, which I would actually wear! I love the oversized aviator frames!

Fun printed frames, also from Dolce & Gabbana. Frames pa lang, summer na summer na! But the shape is a classic that can withstand seasons.

How cute are the stars on the arms of this one? 

Polka dots or leopard print frames? Take your pick!

The metal plaque logos on the sides are pretty discreet, you can really just let the printed frames work their attention-grabbing magic. 

Meanwhile, Burberry is all about understated elegance with these two frames above. Now that I think about it, I want the light colored frames above. So chic.

Meanwhile, Bulgari is totally blinged-out! This season again, it will continue to please Lola Glamorosa. 

This one is more subdued. I am getting some sort of Western vibe on this one.

The collection of lenses for Spring/Summer 2012 are quite interesting too, and have loads of character. Take for instance the three oddly shaped frames on the upper left, very librarian cool. Or the studiously classic tortoise shell frames right at the middle. The white frames are something I wouldn't dare wear, but would actually look perfect on some creative type. The clear frames on the right side (third from upper right), tell me, who can get away with those? 

Again, Dolce & Gabbana has great eyeglass frames this season. I really really like these two below. There's a geeky, thoughtful Albert Maysles feel to these: 

And did you know there are eyeglass versions of the souped-up Bulgari frames as well?

Check this out! Slip off the sunnies, and put on these babies! They make a great matchy-matchy, signature look! If you are into fancy frames that is.

Btw, for those who missed out on Prada Baroques last season, expect for these to make a comeback soon, but this time around, they come in square-ish frames! Excited yet? I personally want to see those in person too!

Dolce & Gabbana Sunnies Promotion

Buy any pair luxury sunglasses, and get a second pair of Dolce & Gabbana* sunnies at 30% OFF!

Only at Adora, SM Department Store, and Robinsons Department Store!

*select frames only

Sunnies Sale at SM Mall of Asia

Planning to splurge on sunnies? Don't buy yet!

Wait for the Lobby Sale at SM Mall of Asia (Main Mall) happening on September 16 – 18, 2011! Brands included in the sale are D&G, Dolce&Gabbana, Guess & Ray-Ban!

Discounts also apply on luxury brands like Burberry, Ferragamo, Prada, and Versace, which are outside the lobby sale area.  Check them out at the Ground Floor, Branded Accessories section of SM department store, Mall of Asia!

Oh, and for those purchasing Guess eyewear, you get a free tote bag for your purchase!

Madonna x Dolce & Gabbana Eyewear Winner!

Here's the winning entry! Congratulations Pauline! Loved your casual yet sophisticated take on how the sunglasses should be worn. Very jetset Madonna!

You won this gorgeous pair of Madonna x Dolce&Gabbana sunnies!

Please expect an email from me so I can get your mailing address and coordinate mailing of your prize! I hope your Mom enjoys her new sunglasses!

Madonna x Dolce & Gabbana: Round 2 Entries

Lulu

this is the best i can come up with (limited madonna-ish clothing. hehe). this is fun. fingers crossed ;-) thanks! - Pokoy

My 80's outfit inspired by Madonna's "Like a Virgin" video hope y'all like it :) - Andi

Pauline

My Madonna inspired look is edgy, sophisticated, funky but most importantly it is wearable! This look does not discriminate, it can be worn by women of all sizes! =) - Carla

What do you peeps think? Different personalities, different ways of expressing Madonna's style, so it's hard to decide! But looks like Lulu, Pokoy, Andi, Pauline and Carla had fun doing their mini styling projects! =) Will announce the winner soon!

Sunnies Sale!

There's a Php 990 Promo on select sunglass labels at all SM Dept. Stores until September 30, 2011!

When you buy any regular priced item worth Php 2,990 and above, you may buy a second pair at just Php990! If I am not mistaken, brands covered in SM are Calvin Klein, Guess and such.

Meanwhile, if luxury eyewear is more your thing, there's the Gold Tag Sale! Get two frames for just Php 7,990 for selected frames from Burberry, D&G, Salvatore Ferragamo and Versace! Make sure to look for a "gold tag" so you know the frame you're buying is part of the Gold Tag Sale!

Check out the following stores for great deals on sunnies, and make sure to watch out for the "gold tag"! Promo runs from July 1 to September 30, 2011:

Almeda Optical, Shangri-La
B. Perez Optical
Eyecrafts, Eastwood Mall
George Optical
Goodvision, SM Megamall
J. Perez Optical
LS Pascual Optical
Optical Spex, Greenbelt 5
Optical Works
Sarabia Optical
Shades & Sights
The Eyeshop Plus
The Optical Shop
Unique Vision Center

Madonna x Dolce & Gabbana: Round 2

Honeys! Let's gear up for Round 2!

It was so hard to choose our Top 5 answers. I could relate to all the mommies who wanted, no needed this. My heart was tugged at by daughters who wanted to win sunnies for their moms. I know how priorities have to take precedence over splurging on designer eyewear, how exciting it must be for fans to wear something that Madonna had something to do with. And of course, just simply how fun it must be to win something indulgent and fabulous! But I've come up with a good representation of motivations, and to make round 2 more exciting, let's ask the following readers:

...to show us how much they really want the sunnies! Here are the next steps:

1. Ladies, take a photo of yourself in a Madonna inspired look. OR! If you are shy, create a Madonna inspired look that you would wear, via Polyvore, Powerpoint or Paint. You may also do a collage manually and scan it. Then, email your entry to manilafashionobserver@gmail.com by August 6.

2. I will post your photos in a blog post.

3. We will decide on a winner on August 7!

Let the fun, begin! =)